Title Sequences:
Title sequences and opening credits are very important in establishing audience ideas as to what a programme is about. Music, graphics and the content of opening credits all help the audience in terms of getting into the right frame of mind for watching a programme. For a romantic serial drama, we might introduce a mellow mood; for a detective serial drama, we might want to induce a mood of excitement or a mood of peril and threat- and the opening credits are key in shaping this in the audience mind and attracting that audience viewer base.
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